21 Days of Beauty

WEEK 1 \ May 13-19

  • On Sunday May 13 Madison Reed Radiant Hair Color Kits and Bed Head Curling Wands are 50% off. Matrix Styling is $8.
  • On Monday May 14 SheaMoisture Coconut Hibiscus Shampoo, Pureology Hydrate Airy Cream and Lime Crime Unicorn Hair Semi-Permanent Hair Color are 50% off.
  • On Tuesday May 15 50% off American Crew, Billy Jealousy & Esquire Select Items. 50% off Frederick Benjamin, Fatboy and Blackwood Select items and the entire Pura d'or brand is 50% off.
  • On Wednesday May 16 Drybar Mr. Incredible, Joico Luster Lock Daily Perfector Spray and Grow Gorgeous Hair Density Serum are 50% off.
  • On Thursday May 17 Hot Tools Rainbow Gold XL Barrel and the entire brand of Honest Beauty is 50% off. OGX Styling is 2 for $12.
  • On Friday May 18 40% off AG HAIR, 50% OFF Hot Tools Radiant Blue Dryer and Tigi Bed Head Masterpiece is now $9.99. Regular price is $23.
  • On Saturday May 19 Alterna Caviar Anti-Aging, Croc LED Black Titanium 1'' Flat Iron and Not Your Mother's Naturals Collection are 50% off.

WEEK 2 \ May 20-26

  • On Sunday May 20 Living Proof Style Lab, Elchim Milano Dryer and L'ANZA Keratin Healing Line are 50% off.
    Pic
  • On Monday May 21 Carol's Daughter Monoi Repairing Mask, Conair Infiniti Pro Rainbow Titanium Flat Iron and The One by Frederic Fekkai Shampoo and Conditioners are 50% off.
    Pic
  • On Tuesday May 22 Keratin Complex Select Care Items, Klorane Dry Shampoo, Mango and Peony Collections and Sultra Bombshell curling iron are 50% off.
    Pic
  • On Wednesday May 23 Nioxin System Kits, Sebastian Styling and the entire Brite brand is 50% off.
    Pic
  • On Thursday May 24 Ouidad Advanced Climate Control Styling Cream, Hot Tools Black Gold Flat Iron and dpHUE Root Touch Up Kits are 50% off.
    Pic
  • On Friday May 25 40% off Batiste Original Dry Shampoo. 50% OFF Rusk Speed Freak Dryer and Matrix Biolage Liters are 50% off.
    Pic
  • On Saturday May 26 Kenra Professional Styling, Bio Ionic GoldPro Dryer and the entire brand of So Cozy are 50% off.
    Pic

WEEK 3 \ May 27-June 2

  • On Sunday May 27 Select CHI Styling & Treatments and CHI for Ulta Beauty Titanium Flat Irons are 50% off. Pureology Colour Fanatic Leave-in Treatment is 50% off and the Platinum Perk.
    Pic
  • On Monday May 28 the entire brand of Phyto, Wella EIMI Collection and FoxyBae Rose Gold Straightening brush are 50% off.
    Pic
  • On Tuesday May 29 It's a 10 Defrizzing Collection, the entire brand of Unwash and RUSK W8less and W8less Plus Hairspray are 50% off.
    Pic
  • On Wednesday May 30 Mizani Moisture Milk, Macadamia Professional Oils and the entire brand of Eva NYC are 50% off.
    Pic
  • On Thursday May 31 DEVACURL ARC ANGEL GEL, GHD Gold Professional Styling Iron and L'Oreal Professional Techni Art Next Day Hair are 50% off.
    Pic
  • On Friday June 1 Conair Rose Gold Hair Dryer and Pravana The Perfect Blonde Leave-In Treatment are 50% off.  SEXY HAIR DRY SHAMPOO, POWDER PLAY & POWDER PLAY LITE are $8.99 regular price is $16.95 to $17.95.
    Pic
  • On Saturday June 2 Redken Masks, Instyler Cerasilk flat iron and Hempz Haircare are 50% off.
    Pic
Matrix Select Styling Products $8.99

$8.99
Matrix*
Select Styling Products

  • Make styling a snap with pro-style hairsprays, mousse, gels & more.

Shop Now

Bed Head Curling Wands 50% off

50% off
Bed Head*
Curling Wands
now $14.99 \ reg $29.99

  • Creates loose curls on top & tight curls on the bottom that stay all day.

Shop Now

50% off Madison Reed Radiant Hair Color Kits 24 colors to choose from!

\ Online Only \
50% off
Madison Reed*
Radiant Hair Color Kits 24 colors to choose from!
now $12.50 \ reg $25

  • Covers 100% of grey with nourishing, permanent color & no ammonia.

Shop Now

50% Off SheaMoisture Coconut Hibiscus Coconut & Hibiscus Shampoo, Conditioner & Smoothie

50% off
SheaMoisture*
Coconut & Hibiscus Shampoo, Conditioner & Smoothie
now $4-6.75 \ reg $7.99-13.49

  • So sprung! Restores moisture, body & shine to your curls.

Shop Now

50% off Pureology Hydrate Airy Cream

50% off
Pureology*
Hydrate Airy Cream
now $14 \ reg $28

  • Get a flawless, effortless look without your blow dryer.

Shop Now

50% off Lime Crime Unicorn Hair Semi-Permanent Hair Color

\ Online Only \
50% off
Lime Crime*
Unicorn Hair Semi-Permanent Hair Color
now $8 \ reg $16

  • 100% vegan & cruelty-free colors in 35+ shades—work best with pre-bleached platinum to medium blonde hair.

Shop Now

50% off American Crew, Billy Jealousy & Esquire Select Items

50% off
American Crew, Billy Jealousy & Esquire*
Select Items

  • American Crew: For the low-maintenance man.
    Billy Jealousy: For the bearded fellow.
    Esquire: For the slicked-back trendsetter.

Shop Now

50% off Frederick Benjamin, Fatboy and Blackwood Select Items

\ Online Only \
50% off
Frederick Benjamin, Fatboy and Blackwood*
Select Items

  • Frederick Benjamin: Crafted with natural oils and zero sulfates or fragrances.
    Fatboy: Restores softness & strength with quinoa and African Baoba oil.
    Blackwood selects: Nourishes with lush botanical extracts.

Shop Now

50% off Pura d'or Entire Brand

\ Online Only \
50% off
Pura d'or*
Entire Brand

  • Packed with plant-based nutrients to treat tough hair problems.

Shop Now

50% off Drybar Mr. Incredible

50% off
Drybar*
Mr. Incredible
now $13 \ reg $26

  • Softens, detangles, smooths, protects, repairs—the total package!

Shop Now

50% OFF NEW! Joico K-PAK Color Therapy Luster Lock Spray

50% off
Joico*
K-PAK Color Therapy Luster Lock Spray
now $10.49 \ reg $20.99

  • Multi-benefit conditioning spray shields your color from harsh elements.

Shop Now

50% off Grow Gorgeous Hair Density Serum

\ Online Only \
50% off
Grow Gorgeous*
Hair Density Serum
now $17.50 \ reg $34.99

  • Helps hair appear visibly longer, thicker & fuller within 8 days of use.

Shop Now

2 for $12 OGX Styling

2 for $12
OGX*
Styling
reg $8.99

  • Pure ingredients, nourishing formulas, yummy smells—yes, please!

Shop Now

50% OFF Hot Tools Rainbow Gold XL Barrel

50% off
Hot Tools*
Rainbow Gold XL Barrel
now $34.99 \ reg $69.99

  • Jumbo barrel gets hot & stays hot so you can rock killer curls.

Shop Now

50% of Honest Beauty entire brand

\ Online Only \
50% off
Honest Beauty*
Entire Brand

  • Naturally hydrating haircare free of harsh ingredients—created by Jessica Alba.

Shop Now

40% off AG HAIR excludes liters

40% off
AG HAIR*
Excludes liters.

  • Packed with natural, gentle ingredients that deliver beautiful results.

Shop Now

50% OFF Hot Tools Radiant Blue Dryer

50% off
Hot Tools*
Radiant Blue Dryer
now $42.49 \ reg $84.99

  • Ionic technology conditions & softens while reducing frizz—like a spa treatment for your hair!

Shop Now

Tigi Bed Head Masterpiece now $9.99

\ Online Only \
Tigi*
Bed Head Masterpiece
now $9.99 \ reg $23

  • Loved hairspray delivers massive shine, serious hold & resists humidity.

Shop Now

50% Alterna Caviar Anti-Aging select items

50% off
Alterna*
Caviar Anti-Aging select Items
now $13-17 \ reg $26-34

  • Pure caviar extract & hydrating Sea Silk keep hair vibrant & lush.

Shop Now

50% OFF Croc LED Black Titanium 1'' Flat Iron

50% off
Croc*
LED Black Titanium 1" Flat Iron
now $49.50 \ reg $99

  • Quick-heating titanium plates glide through hair for a soft & shiny finish.

Shop Now

50% off Not Your Mother's Naturals Collection

\ Online Only \
50% off
Not Your Mother's Naturals*
Entire Collection
now $4.50 \ reg $8.99

  • Exotic blends & worry-free ingredients consciously crafted with pure style.

Shop Now

50% off Living Proof Style Lab

50% off
Living Proof*
Style Lab
now $6-13 \ reg $12-26

  • Highly-evolved haircare formulas prove that science is really in style.

Shop Now

50% off Elchim Milano Dryer

50% off
Elchim Milano*
Dryer
now $79.50 \ reg $159

  • Ceramic technology heats hair from the inside out, adding shine while reducing frizz.

Shop Now

50% L'ANZA Keratin Healing Line

\ Online Only \
50% off
L'ANZA*
Keratin Healing Line
now $15-22.50 \ reg $30-45

  • Reconstructive Keratin adds body & bounce; Plyto IV Complex softens & hydrates.

Shop Now

50% Off Carol's Daughter Monoi Repairing Mask

50% off
Carol's Daughter*
Monoi Repairing Mask
now $16 \ reg $32

  • Rejuvenating Tahitian gardenias and coprah coconut oil do natural damage control.

Shop Now

50% OFF Conair Infiniti Pro Rainbow Titanium Flat Iron 1 inch

50% off
Conair*
Infiniti Pro Rainbow Titanium 1" Flat Iron
now $22.49 \ reg $44.99

  • Only at Ulta Beauty! Titanium plates conduct superior heat for silky, straight results.

Shop Now

50% off The One by Frederic Fekkai Shampoo and Conditioners

\ Online Only \
50% off
The One by Frederic Fekkai*
Shampoo and Conditioners
now $14-15 \ reg $28-30

  • Scientifically superior formulas made for individual hair types—find The One for you.

Shop Now

50% off Keratin Complex Select Care Items

50% off
Keratin Complex*
Select Care Items
now $10.50-13 \ reg $21-26

  • Provitamin B5 plus a combo of keratin, soy & wheat proteins boost smoothness & shine.

Shop Now

50% Klorane Dry Shampoo, Mango and Peony Collections

50% off
Klorane*
Dry Shampoo, Mango and Peony Collections
now $9-13 \ reg $18-24

  • Pure & proven plant-based formulas absorb oil while adding body & texture.

Shop Now

50% Sultra Bombshell curling iron

\ Online Only \
50% off
Sultra*
Bombshell Curling Iron
now $65 \ reg $130

  • ThermaTru ceramic technology mends & defends by smoothing cuticles & locking in curl.

Shop Now

50% off Nioxin System Kits

50% off
Nioxin*
System Kits
now $14.99-22.75 \ reg $29.99-45.50

  • Only at Ulta Beauty! Skincare-inspired kits strengthen, nourish & thicken thinning hair.

Shop Now

50% off Sebastian Styling

50% off
Sebastian*
Styling
now $3.50-12.48 \ reg $7-24.96

  • The professionals' choice for a strong, touchable hold.

Shop Now

50% off Brite Entire Brand

\ Online Only \
50% off
Brite*
Entire Brand

  • Ethically crafted hair color products that are 100% vegan & 100% fun.

Shop Now

50% OFF Select styling Advanced Climate Control Styling Cream

50% off
Select Styling*
Advanced Climate Control Styling Cream
now $13 \ reg $26

  • Defines curls & defends frizz with a pillow-soft hold.

Shop Now

50% OFF Hot Tools Black Gold Flat Iron

50% off
Hot Tools*
Black Gold Flat Iron
now $39.99 \ reg $79.99

  • Black gold plates maintain even heat up to 455° for precise, smooth styling.

Shop Now

50% OFF dpHUE Root Touch Up Kits 8 colors to choose from

\ Online Only \
50% off
dpHUE*
Root Touch Up Kits (8 colors to choose from)
now $15 \ reg $30

  • 2017 Allure Best of Beauty Award Winner for permanent hair color—100% grey coverage.

Shop Now

Batiste Original Dry Shampoo 40% Off

40% off
Batiste*
Original Dry Shampoo
now $4.79 \ reg $7.99

  • Kiss dull, greasy & dry hair good-bye while adding texture & body—no water needed!

Shop Now

50% OFF Rusk Speed Freak Dryer

50% off
Rusk*
Speed Freak Dryer in black
now $59.97 \ reg $119.95

  • Ceramic and tourmaline quick-dry hair & supercharge it with shine.

Shop Now

PLATINUM ONLY- 50% off Matrix Biolage Liters

\ Online Only \
Platinum Perk**
50% off
Matrix*
Biolage Liters
now $13.50-16 \ reg $27-32

  • Go big! Botanical extracts bring blissful nourishment to all types of hair.

Shop Now

50% Off Kenra Professional  Platinum Styling

50% off
Kenra Professional*
Platinum Styling
now $10.50-16.50 \ reg $21-33

  • Decreases drying time by 50% while protecting hair from harmful heat.

Shop Now

50% off Bio Ionic GoldPro Dryer

50% off
Bio Ionic*
GoldPro Dryer
now $67.50 \ reg $135

  • Infused with 24K Gold ceramic mineral complex to moisturize & condition as you dry.

Shop Now

50% off So Cozy Entire Brand

\ Online Only \
50% off
So Cozy*
Entire Brand

  • Kid-friendly haircare line made with non-toxic ingredients for high-performing results.

Shop Now

50% Select CHI Styling & Treatments

50% off
CHI*
Select Styling & Treatments
now $7.75-22.50 \ reg $15.50-45

  • Loved product line protects, strengthens & softens hair without build-up.

Shop Now

50% OFF CHI for Ulta Beauty Titanium Flat Irons

50% off
CHI for Ulta Beauty*
Titanium Flat Irons
now $59.99 \ reg $119.99

  • Titanium plates heat quickly & consistently to deliver frizz-free styling results.

Shop Now

PLATINUM ONLY- 50% off Pureology Colour Fanatic Leave-in Treatment

\ Online Only \
Platinum Perk**
50% off
Pureology*
Colour Fanatic Leave-in Treatment
now $13 \ reg $26

  • Lucious leave-in spray provides 21 benefits that prime, protect & perfect color-treated hair.

Shop Now

50% off Phyto Entire Brand

50% off
Phyto*
Entire Brand

  • Achieve total hair health with plant-based formulas that nourish your scalp & strands from root to tip.

Shop Now

50% off Wella EIMI Collection

50% off
Wella*
EIMI Collection
now $9-9.75 \ reg $18-19.50

  • Sugar-infused spray lifts, shines & creates touchably textured waves.

Shop Now

50% off FoxyBae Rose Gold Straightening brush

\ Online Only \
50% off
FoxyBae*
Rose Gold Straightening Brush
now $74.97 \ reg $149.95

  • Wow factor! Praised styling tool straightens & smooths all types of textures in a flash.

Shop Now

50% OFF It's a 10 Defrizzing Collection

50% off
It's a 10*
Defrizzing Collection
now $8.74-12.48 \ reg $17.48-24.95

  • Stabilizes moisture levels in hair fibers to tame frizz & deliver opulent shine.

Shop Now

50% Unwash Total Brand

50% off
Unwash*
Entire Brand

  • Shampoo-alternatives improve manageability, boost body & decrease blow dry time.

Shop Now

50% off Mizani Moisture Milk

50% off
Mizani*
Moisture Milk
now $10 \ reg $20

  • Lightweight leave-in treatment detangles, moisturizes, fends off heat & more.

Shop Now

50% OFF Macadamia Professional Oils

50% off
Macadamia Professionals*
Oils
now $19.98 \ reg $39.95

  • Hydrates without feeling greasy; repairs while enhancing shine & vibrancy.

Shop Now

50% off Eva NYC Entire Brand

\ Online Only \
50% off
Eva NYC*
Entire Brand

  • Brooklyn-based line of pro-style haircare designed to empower women & their style.

Shop Now

50% OFF DEVACURL ARC ANGEL GEL

50% off
DEVACURL*
ARC ANGEL GEL
now $11 \ reg $22

  • Holds curls without the crunch—extra-moisturizing formula fights frizz, too.

Shop Now

50% OFF GHD Gold Professional Styling Iron 1 inch

50% off
GHD*
Gold Professional 1" Styling Iron
now $99.50 \ reg $199

  • Smooth gold plates glide effortlessly through all hair types for a fast, smooth finish.

Shop Now

 50% off L'Oreal Professionel Techni Art Next Day Hair

\ Online Only \
50% off
L'Oreal Professionel*
Techni Art Next Day Hair
now $14 \ reg $28

  • Rock tousled, touchable looks with this light-hold texturizing spray.

Shop Now

 $8.99 SEXY HAIR DRY SHAMPOO, POWDER PLAY & POWDER PLAY LITE

50% off
Big SEXY HAIR*
Dry Shampoo, Powder Play & Powder Play Light now $8.48-8.98 \ reg $16.95-17.95

  • Adds instant volume & texture without the hair-washing hassle.

Shop Now

50% OFF Conair Rose Gold Hair Dryer

50% off
Conair*
Rose Gold Hair Dryer
now $19.99 \ reg $39.99

  • Only at Ulta Beauty! Ceramic technology delivers even heat; iconic generator reduces frizz up to 75%.

Shop Now

 50% off Pravana The Perfect Blonde Leave-In Treatment

\ Online Only \
50% off
Pravana*
The Perfect Blonde Leave-In Treatment
now $9.99 \ reg $19.99

  • Hydrates & detangles while optical brighteners boost blonde radiance.

Shop Now

50% off Redken Masks

50% off
Redken*
Masks
now $10.50-14.50 \ reg $21-29

  • Smart hair masks are a smart solution for hair in need of serious repair.

Shop Now

50% off Instyler Cerasilk flat iron

50% off
Instyler*
Cerasilk Flat Iron
now $57.50 \ reg $115

  • Woven, ceramic-covered plates innately defend heat, resulting in 92% less damage to hair.

Shop Now

Hempz Haircare 50% off

\ Online Only \
50% off
Hempz*
Haircare
now $5-13.50 \ reg $9.99-26.99

  • Enriched with 100% pure hemp seed oil to hydrate & nourish naturally.

Shop Now

\\

So, You Want to Know...

What is a Beauty Steal®?
Beauty Steals are available for one day – and one day only! They are special savings of up to 50% on our most-loved brands. You’ll see them only a few times a year: during 21 Days of Beauty, the Gorgeous Hair Event and the Love Your Skin event.

How long does the Gorgeous Hair Event last?
3 weeks! Our spring event runs May 13—June 2, 2018. Mark your calendar and be sure to sign up for Ulta Beauty emails so you know when our next big events are coming up.

Is the Gorgeous Hair Event online or in store?
Shop in store or online for the offers. Also, keep your eyes open for Online Only offers throughout the event. Want a heads up?
Sign up for Ulta Beauty emails and we’ll let you know all about them.

What does the B2G1 promotion include?
This promotion will allow the guest to have a free full size salon professional styling and finishing product with the purchase of 2 other items within the promotion. The free item will be of equal or lesser value to the lowest priced item purchased. Limit of 4 purchased items per brand per customer. Excludes promo packs, value packs, and clearance items.

 

What do the 2 For promotions include?
This is a promotion in which you add a regular sizes shampoo and condition to your cart and the price will reduce in cart to the amount in the promotion. This promotion includes the regular size shampoo and conditioner only from the brand mentioned in the promotion. Brands cannot be combined and does not included jumbo or travel sizes.

Do you have a rewards/loyalty program?
Do we ever! Our Ultamate Rewards program makes a lot of people pretty happy. Sign up (it’s free) and earn points each time you shop. Plus, we’ll send you member-only offers and the latest beauty buzz. If you spend a certain amount each year you can reach Platinum status or even our new Diamond status – that means even more perks.
Click here to join Ultamate Rewards today.

Can I use my Ultamate Rewards credit card to shop?
Yep – it’s the smartest thing to do. Use it to shop in store and online. Each time you do, you earn Ultamate Rewards points faster.
Find out more here.

*While quantities last. No rain checks. 2 per customer. Beauty Steals are for 1 day only.
**Platinum Perk: You must be signed into your account and be a Diamond or Platinum Ultamate Rewards member to receive the discount online. Discount applies when added to cart.
***You must be signed in to your online account, be a Diamond or Platinum Ultamate Rewards member and have a minimum of one Beauty Steal in your cart to receive free shipping. Free shipping not available on Ulta Beauty Weekly Beauty Deals.
† Offer valid for new, first-time salon guests. Value of services vary by designer and location. Excludes Senior, Master & Elite Designers. Offer includes a haircut & All-over color only (does not include highlights or multi-color application). Cannot be combined with any other hair offer. Offer expires 6.2.18.
††Offer valid for new, first-time salon guests. Value of services vary by designer and location. Excludes Senior, Master & Elite Designers. Offer includes a haircut, All-over color only (does not include highlights or multi-color application), Anti-Damage Color Additive (pH Bonder) & Damaged Hair Restorative Treatment (Heat Cure). Cannot be combined with any other hair offer. Offer expires 6.2.18.

Top